Erik Brataas becomes the new CEO of Polaris Hub. He brings in a lot of experience and knowledge from 25 years of work within the music industry and the field of digital distribution.Willy Martinsen
On the 1st of December, Erik Brataas joins Polaris Hub as CEO. He takes over the position from Linda Collin, who has been working as interim CEO for the past year. Linda Collin will continue in her role as a Licensing Manager.
Erik Brataas’s mission will be to develop the business further and improve the relationships with the hub’s customers while securing the Nordic composer’s remuneration when digital platforms and services use their music.
“I feel privileged and look very much forward to joining Polaris Hub. The board and I share the same goals, which is to bring the company to the next level and ensure that the rightsholders we represent get the best possible terms. The cross-territorial collaboration established by Koda, Teosto, and Tono position Polaris Hub as a strong and reliable partner for creators and customers in the Nordic music market. I am humbly thrilled by the opportunities that lie ahead,” says Erik Brataas.
Erik Brataas has worked in the Norwegian music industry for over 25 years. He was CEO of the largest independent music distributor in the Nordics, Phonofile, from 1999 to 2017. Since leaving Phonofile he has been a co-founder of a couple of music industry startups, including the Norwegian music publisher Arctic Rights Management. Since 2021 he has served as the CEO of FONO, the trade association for independent labels in Norway.
“The Norwegian music industry is familiar with Erik’s efforts as head of Phonofile for 18 years. We are happy to welcome Erik to Polaris Hub. Erik has great insight into the music industry and brings with him expertise in the development and operation of young organisations. We have great expectations that the employment of Erik will contribute to further growth for the licensing of our repertoire on the digital music services in Europe and in other parts of the world,” says Cato Strøm, CEO of TONO.
Polaris Hub is a joint venture created by the Nordic collection societies Koda (DK), Teosto (FIN) and Tono (NO). Polaris Hub acts on behalf of all three organizations when negotiating and entering into agreements with international digital music services. Since the hub was established in 2018, it has among others negotiated Nordic agreements with Meta (Facebook & Instagram) Spotify and YouTube.
Erik Brataas on LinkedIn: https://www.linkedin.com/in/erikbrataas/
Polaris Hub is a joint venture created by the Nordic collection societies Koda (DK), TONO(NO) and Teosto (FIN). Polaris Hub acts on behalf of all three organisations when negotiating and entering into agreements with international digital music services, to provide music fans with access to the broadest catalogue of songs as well as faster distributions and lower costs for all the rightsholders represented by the three Nordic collective rights management organisations. Website: https://polarismusichub.com/